Google’s new AI-powered search mode is returning different results for the same query across sessions! According to a recent study, the AI Overviews feature often shows varying sources, summaries, and answers—even when users repeat the same search. This could drastically impact SEO strategies, website traffic, and how users access information online.
In this video, we break down what this means for digital marketers, content creators, and everyday users. Is Google making search better or more confusing? Let’s find out.
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